Doubling Down in Vail
by Terry Betteridge on April 1st, 2010
Tripling plus, actually… Betteridge Vail will be moving to get much more room, build the world’s first “Watch Bar” and make a “Customer’s Club” in the English sense of the word. Massive displays for Rolex, Patek Philippe, Audemars Piguet, IWC and Cartier will fill much of the new space; of course, Van Cleef will keep a special place in our plans, as will the rest of our jewelry designers.
Our new digs will be in a friend’s new place, the Solaris building, the most creative and best built structure in town, looking right up the main lift slope, ready for business by Thanksgiving.