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Posts Tagged engagement rings

A Jewel’s Meaning: Less Price Point than Story

by on February 7th, 2016

There’s a lot of reasons to give a present and it seems like a new one every day; the culture of giving has grown with the addition of new cultures to the US. Always, the greatest quality of any of these gifts though, is meaning.

Rarity, beauty, craftsmanship and history are a part of the message, but the heart of it, is the heart that gives it. Picking something rare and appealing to someone you know well, carries that care forever. Suddenly, a thing becomes beautiful in a new way, unique to its moment and imbued with qualities of another dimension of thought and memory.

This is why, carefully chosen, a relatively inexpensive engagement ring can be valued as highly as the Hope Diamond: it’s just a matter of meaning.

1920s Old Mine Cut Diamond Princess Ring, $2,200

1920s Old Mine Diamond Princess Ring, $2,200

The 12.10ct Intense Yellow Old Miner

by on December 11th, 2015

Gypsy and $400,000 may sound at odds, but what this ring is… is a Bohemian Rhapsody.

An antique diamond of rare size smoldering a wonderful yellow that is also elegant and wearable! The sort of jewel that completes a festival of cloth, color and bangle or is punctuation to a simple black dress. Itself, a treasure that never screams diamond, but does speak volumes about style and taste: Never cheap, always there and always fun.

12.10-carat-fancy-intense-yellow-diamond-ring-newsletter

Fancy-Cut Diamonds: For a Sophisticated & Unique Look

by on November 17th, 2013

Asscher-Cut Diamond Ring

3.40ct Asscher-Cut Diamond Ring with Pavé Surround

Asscher, cushion, and radiant are just a few of the diamond cuts that come to mind when I think about diamonds that are truly exceptional and stunningly beautiful. They seem to intrigue the eye and compliment the wearer differently than a round stone. These diamond shapes have the ability to show off striking parallel step-cut lines, smooth pillow shaped corners, or brilliant fire radiating from many angles of the stone.

The round brilliant, while being the most popular diamond cut, will always air to the sense of classicism and pay homage to earlier circular diamond cuts. Without a doubt, the round will forever be revered. On the other hand, Fancy-shaped cuts are derived from advancements in diamond cutting techniques and a desire for uniqueness.

When a rough diamond is formed by Mother Nature, it is not always ideal for the stone to be cut into a round. Why? Perhaps the shape of the crystal is better suited for another shape or the crystal’s potential depth of color could be showcased if faceted to highlight a fancy colored diamond. Nevertheless, master diamond cutters have to analyze the rough material and take into consideration shape when envisioning the potential beauty for a stone.

If you find yourself dreaming of something special and sophisticated, consider a Fancy-cut diamond from Betteridge: you might just fall in love.

Cushion-Cut Diamond Ring

5.14ct Cushion-Cut Diamond Ring with Split Shank

Introducing the Betteridge Diamond Collection

by on April 10th, 2012


Last week, we launched a new section on our website devoted to the Betteridge Diamond Collection.

We have photographed each and every diamond, pairing it accurately with its GIA certificate on the site. Better yet, the diamonds are available for viewing in our stores.

Many of these diamonds offer truly exceptional value. Over the years, we have done our best to buy diamonds opportunistically, helping to ensure favorable pricing for our customers.

There is no better way to showcase a spectacular diamond than in an elegant, handcrafted setting. You can see a few of our favorite designs in our engagement ring guide.

We hope that you enjoy the newest addition to Betteridge.com, and please let us know if you have any suggestions to improve it.

Diamonds: Cost is the Fifth “C”

by on March 1st, 2009

7.22 Carat Round Brilliant Diamond Engagement Ring

At Betteridge, we balked at buying many fine diamonds early last year, because prices had climbed to unsustainably high levels.

Given the substantial volatility in global economic markets, high quality diamonds had moved out of simply the spheres of fashion, and use, and into investor’s portfolios. This rush to a “safe haven” investment did not indicate increased consumer demand; rather a heightened risk that diamond prices would crash in the near future.

Since we have to pass on the costs of the raw materials that go into our designs to our consumers, we did not feel comfortable buying many fine diamonds, so we relied on diamond inventories that we had built up in prior years.

Over the past few months, fine diamond prices have decreased by 30-40%, which has brought prices back in line with demand.

Betteridge’s mission has always been to provide the best quality, materials, workmanship AND value. We welcomed this necessary price correction, and as markets have stabilized, we are actively buying and selling fine diamonds again.